National Bomb Pop Day – Making of a YouTube Video – Day 2

Bomb Pop “Behind the Scenes” / Social Media Event

National Bomb Pop Day: Making of a YouTube Video at the Santa Monica Pier When receiving the assignment from PR Newswire to do a corporate branding/consumer event on the Santa Monica Pier, with brand ambassadors handing out frozen treats to visitors, my reaction was, "What a fun idea ... Let's do this!" 😀 I love events where …

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How To Throw A Mermaid Dance Party

Mermaid Melody teaches how to sign in "Mermaid"

In short ... call Catalina Mermaid at Sheroes Entertainment! As part of the fun at the 31st Annual Toshiba Tall Ships Festival at the Ocean Institute in Dana Point, California mermaids and pirates entertained guests from both a swim tank as well as in the courtyard, where kids could get up close and ask all they …

Brig Pilgrim off Dana Point Headlands

The Brig Pilgrim off of Dana Point Headlands leads the Sunset Parade of Tall Ships

The Sunset Parade of Tall Ships on Friday evening, September 11, 2015, was the opening event for the 31st Annual Toshiba Tall Ships Festival at the Ocean Institute in Dana Point, California. As we prepare the full photo gallery for the parade, we thought you might enjoy a photo of the Brig Pilgrim as she escorted …

Some Weeks are Definitely Better than Others!

Some Weeks Are Definitely Better Than Others!

Finally, after archiving last night's shoot and checking the morning email, a moment to sit back (while ingesting photos into the edit bay) and reflect ... Tall Ships Mermaids and Pirates Pirate Encampment Skateboarding iHeartRadio Music Festival Bollywood Heights Dance Party Yep ... That was last week! 😉 Many thanks to: Ocean Institute Sheroes Entertainment, …

Photo Bombed by a Three-Masted Schooner!

3-Master Schooner American Pride in the Sunset Parade of Tall Ships

Shot while being shot at? 😮 Thanks Debi Magruder for the #UltimatePhotoBomb 😀 Thanks to the Ocean Institute for passage aboard their R/V Sea Explorer for the Sunset Parade of Tall Ships, the opening event for the 31st Annual Toshiba Tall Ships Festival in Dana Point, California. Full photo blogs are in the works. Pretty …

Editorial: Why So Few Photos on Social Media?

Why So Few Photos on Social Media - Please visit us at RothStock.Com

The question comes up often of why we don't post our photos on Instagram and only very few on Facebook, and other social media sites for that matter. Finally decided it was time to simply create a photo album on each with the following. To me, this is clearly a rights grab by an over-zealous …

Because No Man Ever Has Too Many Hawaiian Shirts!

Because No Man Ever Has Too Many Hawaiian Shirts

Spent the weekend at the 31st Annual Toshiba Tall Ships Festival at the Ocean Institute in Dana Point Harbor. I was on the lead boat for Friday evening's sunset parade of Tall Ships as they passed in review. Saturday and Sunday was all kinds of activities inside the institute and around the grounds, piers and nearby …

TAG Heuer Sponsors WSL Big Wave Awards

(L-R) Matahi Drolett and Greg Long

Our second assignment for PR Newswire was an event activation for the Swiss watchmaker TAG Heuer at City National Grove of Anaheim on May 1, 2015. As the Official Timekeeper of the World Surf League's Big Wave Tour, and thereby, of the WSL Big Wave Awards, besides branding and atmosphere photos, I was tasked with capturing the award of a TAG …

A Great Day with Life Rolls On in Huntington Beach

Life Rolls On: They Will Surf Again

From their website ... "Life Rolls On gives people the exhilaration of freedom beyond paralysis. And when we blow away physical boundaries, mental walls also fall away. ‘I can’t’ becomes ‘I DID!’ ” — Jesse Billauer, Life Rolls On Founder & Executive Director / CEO" Here is just a taste of how the day went today. All …

Life Rolls On Rolls Into Huntington Beach

Life Rolls On in Huntington Beach

So what are you doing tomorrow? I'll be playing in the sand ... with a long lens ... a Panama hat ... and a really big smile! 😀 We'll be next to the 9th street lifeguard shack just north of the pier off Pacific Coast Highway in Huntington Beach from 8am to 3pm. It's going to be …